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Men's Best Sellers

7 Items

Women's Best Sellers

5 Items

Sale Items

4 Items

Back to the basics

Outdoor Essentials

Designed in Wisconsin, ethically manufactured around the world.
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Fishing Gear

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Introducing Hook & Pine Performance

Our most technical, high-end gear yet — designed for those who live to be out there. This collection is crafted with performance, durability, and comfort at the core. It’s available now for limited pre-order as we continue to grow. As a new brand, we are starting with Hook & Pine Outfitters — our everyday line that will help us build our foundation and community. Hook & Pine Performance line is our next step forward. Your support helps us bring this vision to life and expand what Hook & Pine can become.

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New Arrivals

Don't miss out on our newest drops - shop before they they sell out
Ancient Bear Tee Ancient Bear Tee
Quickshop Ancient Bear T-Shirt -Unisex Product features- Sizes range from S to 3XL for... Compare
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Ancient Bear Tee
On sale from $16.00
Vintage Birds Tee Vintage Birds Tee
Quickshop Vintage Birds T-shirt - UnisexProduct features- Available in sizes from S to... Compare
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Vintage Birds Tee
From $26.00
Hogtober Tee Hogtober Tee
Quickshop Product features- Available in sizes S to 3XL for a perfect fit-... Compare
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Hogtober Tee
From $25.00
Sturgeon Tee Sturgeon Tee
Quickshop Disclaimer:- Due to the fabric properties, the White color variant may appear... Compare
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Sturgeon Tee
From $13.00
Musky Tee Musky Tee
Quickshop Product features- Knit in one piece without side seams to reduce fabric... Compare
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Musky Tee
From $20.00
Trout Hoodie Trout Hoodie
Quickshop Product features- Spacious kangaroo pouch pocket for warmth and convenience.- Adjustable drawstring... Compare
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Trout Hoodie
From $25.00
Classic Cap Classic Cap
Quickshop .: 100% cotton (Green Camo is 65% polyester, 35% cotton).: Closure: Self-fabric... Compare
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Classic Cap
$22.00

Latest From Blog

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2025 in Review

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2025 in Review

Looking Back at 2025 and What’s Coming Next for Hook and Pine. Including some highlights from the past year and a sneak peak into our fully customized Sherpa fleece coming soon!

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Underrated Fishing in the Midwest

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Underrated Fishing in the Midwest

Exciting fishing on the Wisconsin River. From northern pike, walleye, perch, and catfish to unique catches like bowfin, turtles and water snakes. There was no shortage of wildlife when exploring one of Wisconsin's most diverse waterways. 

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Why More People Are Choosing Small Outdoor Brands Over Big Names

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Why More People Are Choosing Small Outdoor Brands Over Big Names

Big brands don’t own the outdoors. Discover why more people are choosing small outdoor brands like Hook & Pine for affordable, durable, and adventure-ready gear.

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